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About Interface Guru

Interface Guru becomes an extension of your team.

Your project needs drive our processes. Your culture drives our approach. Rely on our experience to successfully take user experience projects to completion. We're proud of our proven track record, often serving our partners over many years.

All great user experience relies on the humane interface. We are committed to digital ethics in all interactions. We design for humans. Get in touch and learn more about how Interface Guru partners with your existing teams.

Interface Guru clients: NASA, Lifetime, Crain, AGWeb, Pima Air & Space Museum, TV Guide, Smithsonian National Air and Space Museum, American Society of Anesthesiologists, Visit Orlando, Athletic Business, Cosmopolitan, NOAA, Playboy, Investment News, IEEE, IEEE Spectrum, IEEE Robots, Tucson Electric Power, Columbia Business School, Zooniverse, Canyon Ranch, Apriva, ASAE, University of Arizona, Seventeen, Discover, The Higher Learning Commission, Mystic Aquarium ASME, Kiplinger, Pensions & Investments, LSST, Arizona Lottery, MPA, NSF, The Old Farmer's Almanac, Chicago History Museum, National Museum of the United States Air Force, Syracuse University Newhouse School of Public Communications


Our boutique user experience practice was founded in 1999 by Cia Romano to connect user needs more closely to the design and development of digital products. Based in Tucson, Arizona, US, Interface Guru works with users and product teams around the world. Interface Guru is a woman- and-minority owned corporation.

Portrait of Cia Romano

Cia Romano

Portrait of Zoe O'Reilly

Zoe O'Reilly

Portrait of Brian Peterson

Brian Peterson

Portrait of Julie Jennings-Patterson

Julie Jennings-Patterson

Portrait of Corinna Bechko

Corinna Bechko

  • Cia Romano, Founder and Senior UX Analyst: Cia founded Interface Guru in 1999 to advance user-centric digital design. Cia has designed and conducted user testing with thousands of people. She leads international project teams, and conducts training in usability and user experience.
  • Zoe O'Reilly, Project Manager and UX Analyst: Zoe is a web veteran who began blogging in 1997. She conducts data analysis, and designs and moderates user tests.
  • Brian Peterson, Senior Developer and UX Analyst: Brian is a computer scientist and programmer, specializing in task flow analysis and design.
  • Julie Jennings-Patterson, Technical Writer: Julie is a technical writer and second-generation journalist with strong market research and data collection skills.
  • Corinna Sara Bechko, Technical Writer: Corinna edits and writes documentation for Interface Guru and is a twice New York Times best-selling author. She applies her zoology background to science-related projects.

Deep experience across varied sectors

Interface Guru serves product managers and client teams spanning the breadth of business, industry, and sciences. We are qualified to work on grant-based projects for Federal agencies.

  • Media and publishing (B2B, B2C)
  • Healthcare and utilities
  • Associations and nonprofits
  • Museums, aquariums, and destination marketing organizations (DMOs)
  • Universities and academic publishers
  • Federal agencies, state and city governments
  • Technology and scientific instrumentation companies
  • Citizen science and STEAM (Science, Technology, Engineering, Arts, and Math) education